From Core to Casual – Hard Lessons Applied Casually | Ian J. BOWDEN

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GameDaily Connect

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Published on March 19, 2015 6:18:27 PM ● Video Link: https://www.youtube.com/watch?v=gW-BbKd14Bc

Duration: 25:29

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Download Slides: https://www.dropbox.com/s/rkfsisk7doj92hf/Ian_Bowden_CCEUROPE_2015.pptx?dl=0

Delivered at Casual Connect Europe 2015

How can the ideas and concepts of core games be integrated into the production of casual games? Ian J. Bowden will present lessons learned from two decades of creating big budget AAA titles and how those insights can be applied to the social and mobile space. The former Art Director of Rockstar Leeds will explore how to create a striking brand experience with attention to detail, how to utilize the skill of your team effectively to achieve high production values and which factors to keep in mind for the cross-platform asset creation.