Google I/O 2012 - Google Play: Marketing 101 for Developers

Channel:
United States Google for Developers
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2,520,000
Published on ● Video Link: https://www.youtube.com/watch?v=jT9cvFwB_6c


Duration: 56:13
29,642 views
170

Patrick Mork, Kushagra Shrivastava

As soon as you hit the "Publish" button on your app, you become (partly) a marketer; you might as well try to be a good one. We'll share everything we know about promoting apps on Google play: building a strategic marketing framework, making good use of media channels, taking advantage of the assets we've built for developers, and convincing the Play team to feature your app.

For all I/O 2012 sessions, go to https://developers.google.com/io/



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