HOW NIL DIVERSITY DRIVES THE MARKET TO $1.1 BILLION
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How NIL Diversity Drives the Market to $1.1 Billion
Brands are making larger investments in collegiate athletes by entering into name. image and likeness deals to drive economic inclusion. With individual assets. the broader sports partnership and sponsorship landscape for the NIL industry has already manifested itself promisingly. Firstly. can it will help ensure that all collegiate athletes. regardless of race. gender. sexual orientation. or other personal characteristics. have an equal opportunity to capitalize on their name. image. and likeness.
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