How to Create a Digital Marketing Funnel | Intellipaat #Shorts
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Get ready to explore the world of Digital Marketing with our Intellipaat Podcast episode focusing on How To Make a Career in Digital Marketing.
In this video, our esteemed guest, Mr. Vishal Dhanuka, Digital Marketing Manager at JustAnswer will help us understand the concept of Digital Marketing Funnel. He explains how Google Analytics can help to create a Digital Marketing Funnel.
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How do you set up a digital marketing funnel?
First, understand the marketing funnel stages and your customer's buyer journey. Second, create content relevant to each stage and engage customers at their current level of interest. Third, use analytics to identify where customers leave the funnel, then optimize your content to improve conversion rates.
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What are the 4 steps of funneling in digital marketing?
There are four stages of the marketing funnel: 1) awareness, 2) consideration, 3) conversion, and 4) loyalty. A brand's goal in each stage is to 1) attract, 2) inform, 3) convert, and 4) engage customers.