How to Create & Manage Pricelist in Odoo 17 Website App | Odoo 17 Functional Tutorials
2Demystifying Pricelists: A Guide to Tailored Pricing in Your Odoo 17 Website
In the competitive world of e-commerce, presenting the right product price is crucial for attracting customers and boosting sales. Odoo 17's website module empowers you to create a dynamic pricing strategy through the use of price lists. This guide delves into the world of pricelists, explaining their functionalities and how to leverage them effectively for your Odoo 17 website.
Understanding Pricelists:
Think of pricelists as digital rulebooks that dictate how product prices are displayed and applied on your website. These rules can involve:
Fixed Prices: Assign a specific price to each product within a particular price list.
Discounts: Offer percentage or fixed-amount discounts on products based on predefined criteria like customer groups or purchase quantities.
Formulas: Implement dynamic pricing using formulas that consider factors like product categories, seasonal promotions, or customer loyalty programs.
Benefits of Utilizing Pricelists:
Pricelists offer a multitude of advantages for your Odoo 17 website:
Manage Diverse Pricing Structures: Create separate pricelists for wholesale customers, retail customers, or specific product categories. This allows you to cater to different segments with targeted pricing strategies.
Implement Targeted Promotions and Discounts: Easily run promotions or discounts for specific customer groups or product lines by applying them to designated pricelists. This promotes sales and customer engagement.
Enhance Customer Experience: Display clear and accurate product prices based on customer segments, fostering trust and transparency. Imagine a wholesale customer seeing discounted prices compared to a retail customer.
Setting Up Pricelists for Your Website:
Here's a step-by-step guide to get you started:
Activate the "Pricelists" Feature: This feature might be disabled by default. Navigate to Website -- Configuration -- Settings and scroll to the Shop - Products section. Enable Multiple Prices per Product or Advanced Price Rules (discounts, formulas) depending on your pricing needs.
Create Pricelists: Go to Website -- eCommerce -- Pricelists. You can create new pricelists and define their names, currencies, and other relevant details here.
Link Pricelists to Products: Within each product configuration, you can specify the pricelist it belongs to. This determines the pricing rules applied to that product on your website.
Optional: Define Price Rules: For advanced pricing strategies like discounts or formulas, you can configure them within each pricelist. This involves specifying the criteria for the rule to apply and the corresponding price adjustments.
Additional Considerations:
Default Pricelist: Set a default pricelist that applies to products if no specific pricelist is assigned to them.
Tax Display on Website: Decide whether to display product prices with or without tax included. You can configure this setting in Website -- Configuration -- Settings under the Shop - Products section.
By mastering price on your Odoo 17 website, you gain the power to create a flexible and customer-centric pricing strategy. This, in turn, can lead to increased sales, improved customer satisfaction, and a thriving online business.
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