Press and Influence Day is back for an even more spectacular edition
0Paris, Carrousel du Louvre, September 13 2023
It's the must-attend event of the year for journalists, influencers and lovers of toys and games. Held at the prestigious Carrousel du Louvre, the Press and Influence Day was a memorable day dedicated to previewing the toys and games of Christmas 2023.
Numerous participants from all media, from television to online press and blogs, gathered to unearth the latest trends in toys and games for 0-15 year-olds. Visitors had the opportunity to meet leading brands as well as promising young designers, all eager to present their collections and new products. The event was marked by a trends area highlighting four key themes: dinosaurs, superheroes, kidulte (games for adults), and environmental responsibility.
The Press and Influence Day brought together a wide range of media, covering themes such as family, childhood, consumer affairs, culture, society, economics, lifestyle and ecology. It also attracted a large number of influencers involved in the fields of childhood, family and lifestyle, generating numerous stories published each year. The Press and Influence Day was the ideal opportunity to dive into the world of toys and games, discover upcoming trends and get ready for the Christmas festivities.