Apple is going to have to change.
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Apple is no longer the innovative giant we knew a few years ago: Yes, the iPhone was a true revolution that democratized the smartphone, yes, the Appstore was a true revolution that democratized the use of third-party applications on our handheld devices; Yes, Airpods have completely demolished the entire market by being so popular that the turnover JUST of Airpods could compete with tech giants like Asus, Adobe or Spotify in 2022! But lately... Well, there are still quite a few failures, eh... So okay, there are still things that work very well, like for example the Apple chips in Macbooks, but there are many more failures... The Apple Vision Pro, the Apple Car or even their artificial intelligence! Tell yourself that currently, they are being sued for false advertising in this very area! And it's clear that we feel that they have rested on their laurels quite a bit... And so Apple is going to have to drastically change in the coming months! And in fact, well, that's already the case: Apple IS changing, and we're going to see in more detail the strategies that will be put in place! But tell yourself that there are billions of dollars on the table to make up for all these failures... And in reality, there are some things that are really not stupid!
00:00 Apple Isn't What It Used To Be
02:28 Significant Delays and Failures Apple Is Suffering
05:18 Apple in Europe's Crosshairs
08:01 The Brand Will Have to Change
10:06 The iPhone 17, the Company's Revival?
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