Camila Mendes Interview: How Riverdale Paved the Way to Her New Movie, Idiotka

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The upcoming Masters of the Universe movie is consuming a significant amount of the spotlight, especially after its CinemaCon presentation, but Camila Mendes has another must-watch upcoming film, one that brought her back to SXSW for the second straight year. Idiotka is an indie satire that she not only stars in but also produced via her company, Honor Role. The film happens to be Nastasya Popov's feature directorial debut, and follows an aspiring designer named Margarita (Anna Baryshnikov), who enrolls in a reality TV show with the hopes of winning and using the prize to prevent her and her family from getting evicted. The film offers a critical look at artists' relationship with the media and the lengths they might go to exploit themselves in exchange for wealth and fame. It also features a star-studded ensemble with names like Saweetie and Julia Fox in the mix.

In the lead-up to Idiotka's premiere at the festival, Mendes, Popov, and Baryshnikov stopped by the Collider Media Studio at the Cinema Center and chatted with our own Perri Nemiroff. During their conversation, the director discussed what inspired her to bring this story to the screen, the importance of whipping up an effective sizzle reel to raise funds for the project, and finding the right collaborators to embark on this journey with. Baryshnikov shared why she feels like she manifested her lead role, and revealed the reality TV show she could see herself participating in and winning.

Additionally, Mendes pinpointed what made Riverdale a great launchpad for the cast's journeys as leaders in this industry, discussed why she felt compelled to play Nicol in Idiotka, and explained why her contribution to the Masters of the Universe live-action is a dream come true.

#camilamendes #riverdale #mastersoftheuniverse #interview #filmmaking

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