Disruption Defined: Majid Al Futtaim

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Welcome to the fourth industrial revolution. After steam, electricity, electronics and IT, the digital age is upon us.

This revolution is transforming all industries, especially the retail sector, which has seen more disruption in the last 10 years than in the previous 50. In this short video, Judson Althoff, Microsoft’s worldwide commercial business lead, and Richard Wingfield, chief technology officer at Majid Al Futtaim, discuss how AI technologies are helping retailers thrive amid shifting customer expectations and other business challenges. Learn more: http://msft.social/GJfRXn

"Disruption Defined: the Road to Digital" is a video series showcasing innovative business leaders who are making digital a competitive advantage for their organizations.

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