Googled: The End of the World as We Know It

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Microsoft Research
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Published on ● Video Link: https://www.youtube.com/watch?v=2DPmZhGIYVI


Duration: 58:56
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There are companies that create waves and those that ride or are drowned by them. LetΓÇÖs take a ride on the Google wave, from how it formed to how it crashed into traditional media businesses. Their engineers start from an assumption that the old ways of doing things can be improved and made more efficient, an approach that has yielded remarkable results: Eric Schmidt tells us that his company is poised to become the worldΓÇÖs first 100 billion dollar company. Yet there are obstacles in this future: from media companies, government regulators and internal threats: what is next for Google



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