How can I guest blog without it appearing as if I paid for links?

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United States Google Search Central
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Published on ● Video Link: https://www.youtube.com/watch?v=OGieiNe6RL4


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Duration: 3:15
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How can I guest blog without it looking like I pay for links?
Ben Holland, Phoenix, AZ

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Tags:
Google (Organization)
SEO
guest blogging