Duration: 8:17

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In this video, we dive into one of the most critical challenges in game development: making a game that players genuinely care about.

The sheer volume of games released creates fierce competition, making it essential to capture players' attention and interest. We discuss the importance of developers having a deep passion for their game and the necessity of creating an appealing and engaging experience.

By thoroughly understanding and effectively communicating the unique benefits, competitive advantages, and standout features of their game, developers can better attract and retain players.

This video emphasizes the importance of aligning what developers think is cool with what players find appealing, ultimately making the game more marketable and enjoyable.

If you're new to our channel, we're Brandon & Nikki from Sasquatch B Studios. We sold our house to start our game studio, and work full time on building our business and making our game Samurado.

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