Microsoft Pacman Gobbled The Biggest Acquisition Ever
0Link to article: https://bit.ly/34bMe84
Last week was a big one for the videogame industry. In a deal that dwarfed all others before it (in the game business, anyway), Microsoft surprised the world with the announcement that it will acquire Activision Blizzard for a whopping $68.7 billion. The news came exactly two months after Microsoft Gaming CEO Phil Spencer described the sexual harassment and discrimination scandal at Activision Blizzard as "horrific," and said Microsoft was "evaluating all aspects" of its relationship with the company.
The scale of the buyout is staggering: When completed, it will give Microsoft control of some of the biggest game series in the world, including Call of Duty, Warcraft, and Overwatch, and a massive backlog of older games. In conjunction with Microsoft's purchase of Bethesda Softworks just over a year ago—a blockbuster deal in its own right, even though it was only for a small fraction of the Activision Blizzard price tag—it will make Microsoft the third-largest game company in the world by revenue.
It's not a done deal, and Activision Blizzard comes with a lot of baggage that could complicate the regulatory approval process. But if it does go through—and the general consensus is that it will—then it could shake up the videogame industry in ways unlike we've ever seen before.
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