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57Blue Bird Corporation, previously known as Blue Bird Body Company, is a manufacturer of school and activity buses.[2] Blue Bird's corporate headquarters and main manufacturing facility are in Fort Valley, Georgia.
1927-1945: Foundation and All-Steel School Buses
Blue Bird was founded in 1927 by Albert L. Luce, Sr. His company became a leading producer of school buses in the Americas. That same year, both Blue Bird Body Company and Wayne Works of Richmond, Indiana reportedly began building all-steel bus bodies, an innovation which soon replaced the wooden bodies which were then in common use around the United States. The early use of farm wagons on a part-time basis soon evolved into purpose-built school bus products, each with economy and function as major priorities.
As the second quarter of the 20th century began, Albert Luce Sr. was one of the entrepreneurs of the period who transitioned from building wagons to developing some of the earliest purpose-built school buses. In a 1939 conference, Blue Bird engineers helped to develop the color school bus yellow, which is still in use today. Blue Bird and Wayne Corporation were several of the earliest to experiment with steel body construction, although such efforts were severely limited by war production product shortages and restrictions during World War II.
[edit]1945-1960: The First All American
Following World War II, continuing a transition from one-room schools, there was a nationwide movement in the US to consolidate schools into fewer and larger ones, facilitating graded class structures. This meant that fewer students were attending school in their immediate neighborhoods, particularly as they progressed into high school, and the previous practice of walking to school for many became impractical. This led in turn to a large increase in the demand for transportation.
The company grew substantially and became a major school bus body builder in the post-World War II period. In 1948, Blue Bird founder Albert Luce Sr. saw a design for a flat front bus at an auto show in Paris, France. Two years later Blue Bird Body Company introduced their own transit style design which evolved into the Blue Bird All American, often pointed to as one of the pioneer transit designs to gain widespread acceptance for school buses in North America, along with Wayne Corporation, Gillig Corporation and Crown Coach Corporation (whose "Supercoach" dated to 1932). In 1952, Blue Bird became the first school bus manufacturer to produce its own chassis rather than rely on outside suppliers for the All American; today, all large Blue Bird buses have Blue Bird chassis.
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