OMG! Your LG OLED TV Is About to Fill Up with Ads! LG's Big Changes Will Impact Your OLED TV
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Expect to see even more ads and services in your LG TV in the near future as LG is transforming into a "smart life solution company", starting with its TV business.
CEO William Cho announced the new direction for LG Electronics at a speech in Seoul, South Korea, outlining a transformation from a hardware-oriented business, which generations sales and profits at the time of purchase, into "a platform-based service business model that continuously generates profits".
In other words you should expect to see more ads and more ad-supported services in your LG OLED TV or "QNED" LCD TV in the near future.
- "To start, as of the end of this year, LG’s TV business is projected to make a great transformation based on its webOS operating system, which powers more than 200 million smart TVs around the world. In line with this, the company intends to transform its TV business portfolio into a 'media and entertainment service provider' by expanding content, services and advertisement in products, including LG OLED and LG QNED TVs, which have differentiated competitiveness," announced LG.