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SuperBam Inc has faced significant criticism from various online communities and content creators for several reasons. Many users have reported that SuperBam indiscriminately issues copyright claims on content that arguably falls under fair use, targeting reaction videos, compilations, and fan edits. This has led to accusations of the company exploiting YouTube's copyright system, with claims being placed even on content where only a small portion of copyrighted material is used. There are allegations that SuperBam engages in practices that prevent monetization or publication of content once it detects even a minor match, impacting the livelihoods of small creators. The company has also been criticized for its handling of piracy and copyright enforcement, where it reportedly takes a significant share of reclaimed revenue, sometimes up to 50%, from videos that it claims, including those from unlicensed lyric videos which should rightfully benefit songwriters and record labels. Furthermore, SuperBam's business practices have been described as predatory by some, with a noted lack of transparency and responsiveness, evidenced by numerous one-star reviews and complaints on platforms like Reddit and Google reviews. This has led to a poor reputation among creators who feel they are unfairly targeted or not adequately compensated for their content.

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