TAAT(TM) Adds Seven States in Two Months (CSE: TAAT) (OTCQX: TOBAF) (FRA: 2TP)
813TAAT(TM) Adds Seven States in Two Months with New Distribution in Alabama, California, Florida, Michigan, and Mississippi - RICH TV LIVE - August 17, 2021 - #taat #news #richtvlive - TAAT(TM) Adds Seven States in Two Months (CSE: TAAT) (OTCQX: TOBAF) (FRA: 2TP)
TAAT GLOBAL ALTERNATIVES INC. (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP) (the “Company” or “TAAT ”) is pleased to announce that its flagship product TAAT has gained distribution in seven new U.S. states over the past two months. With the recent addition of Alabama, California, Florida, Michigan, and Mississippi, TAAT has been introduced to seven states over the past two months to include Georgia (where TAAT was placed in over 70 stores within weeks of launching as announced in an August 3, 2021 press release) as well as Illinois. The distribution of TAAT in these new markets complements the Company’s existing presence in Ohio, as well as its e-commerce operations allowing for TAAT to be purchased by the majority of smokers aged 21+ in the United States. Furthermore, TAAT is preparing for its first international launches in the United Kingdom and Ireland, pursuant to a CAD $149,000 purchase order from a wholesaler in London announced in a press release dated April 30, 2021 .
The Company has been commercializing TAAT aggressively between its existing sales channels (both wholesale and B2C to smokers aged 21+) as well as contacts made at events such as trade shows to build distribution. In a press release dated August 6, 2021 , the Company announced it had closed 68 new initial purchase orders from the trade shows at which TAAT was an exhibitor in late July 2021. Based on this success, TAAT will be exhibiting at additional trade shows in 2021 including the Andalusia Distributing Co. (“ADC”) Annual Trade Show (August 19, 2021 in Biloxi, Mississippi), ASD Market Week (August 22 to 25, 2021 in Las Vegas, Nevada), and CHAMPS East Coast (August 31 to September 2, 2021 in Atlantic City, New Jersey).
TAAT Chief Executive Officer Setti Coscarella commented, “An unchanging fact about consumer products is that building and growing long-term market share is a marathon, not a race. From the consumer perspective, new products come and go from store shelves all the time. What the consumer does not always see is what goes on behind the scenes, which is what we have been busy with over the past several months between setting up our production infrastructure, building a wholesale distribution network, and establishing a marketing strategy to optimally position TAAT in front of smokers aged 21+ across the United States. We took a relatively patient approach to introducing TAAT to Ohio, followed by Illinois and Georgia… and now that we’ve gotten the hang of what it takes to launch in new states, we have been able to expedite the process through our new distribution partners. This has enabled us to add new distribution of TAAT in seven states over just two months, which I believe is a promising indicator with respect to our mission to become a brand known worldwide in the USD $814 billion global tobacco industry.”
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