Taylor Swift is "Killer app" for VR, Say "Industry Experts"

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Published on January 17, 2024 10:01:11 PM ● Video Link: https://www.youtube.com/watch?v=ZGOCOW-l7PU

Duration: 13:11

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"Taylor Swift is a killer app for virtual reality... It was a big signal to me, and really reaffirmed that powerful IP is a necessary ingredient to attract folks to a brand-new device category."
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Source https://www.bbc.com/worklife/article/20240112-taylor-swift-could-be-the-push-the-vr-industry-needs