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A 40% jump in non-IFRS net profit and an 8% increase in revenue were two of the highlights as we released our 2024 full year financial results.

Non-IFRS net profit grew to US$31.6 billion thanks to AI-powered enhancements to our advertising platform, higher engagement in Video Accounts, and growth in our evergreen games. Stepped-up investments in AI have begun fueling high quality growth in both the business and consumer sectors as it's integrated into more services and applications.

View the full results from our annual report here: https://static.www.tencent.com/uploads/2025/03/19/0902084d7daee8fac5203387d9ad3af9.pdf