Thetruth.com PSA 2001

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Published on June 7, 2017 2:32:42 AM ● Video Link: https://www.youtube.com/watch?v=9ZgUZERLwcI

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Thetruth.com PSA 2001

Truth (stylized as truth) is a national campaign aimed at curbing youth smoking in the United States. The "truth" campaign is produced and funded by the American Legacy Foundation, a public health nonprofit organization established in 1999 under the Master Settlement Agreement between U.S. tobacco companies, 46 U.S. states, the District of Columbia, and five territories. "truth" produces television and online content to promote anti-tobacco messages. In August 2014, "truth" launched "Finish It", a redesigned campaign encouraging youth to be the generation that ends smoking.[