Unity Creator Spotlight: Subway Surfers by SYBO

Unity Creator Spotlight: Subway Surfers by SYBO

Channel:
Unity
Subscribers:
1,200,000
Published on ● Video Link: https://www.youtube.com/watch?v=2q4BxRuvIVg


Subway Surfers
Game:
Subway Surfers (2012)
Duration: 1:19:38
29,512 views
578

Want to learn from the team behind a runaway mobile hit? We welcome SYBO on Twitch to talk about all things Subway Surfers! In this Creator Spotlight episode, we learn about the team and culture at the SYBO studio, get insight into the content strategy that fuels the game, and more. Check out this stream and uncover some of the best practices behind one of the world’s most successful mobile games.

⭐️ Check out Subway Surfers: https://on.unity.com/3Cz53hA
⭐️ Learn more about Unity Game Solutions: https://on.unity.com/3hWyamW
⭐️ Follow our Twitch channel for more streams: https://www.twitch.tv/unitytech

Hosts:
Carol Trang - Program Manager, Unity
Julia Pung - Communications Manager, Unity
Murari Vasudevan - Technical Director, SYBO
Mathias Gredal Nørvig - CEO, SYBO

Timestamps:
00:00 Introduction Creator Spotlight
3:35 Who is SYBO?
7:36 Culture and diversity at SYBO
12:03 Mobile and the democratization of play
13:35 Content strategy in Subway Surfers
19:26 Product strategies of a LiveOps game
28:55 Retention in Casual Games
31:06 Monetization in a free to play game
36:13 How Unity helped make Subway Surfers successful
44:22 Best practices at SYBO
52:08 Performance, code or gameplay
59:37 Community and user generated content
1:06:46 Metaverse: The future of the mobile industry
1:12:55 New social and player economies



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Tags:
Unity3d
Unity
Unity Technologies
Games
Game Development
Game Dev
Game Engine


Other Statistics

Subway Surfers Statistics For Unity

Currently, Unity has 29,512 views for Subway Surfers across 1 video. There's close to an hours worth of content for Subway Surfers published on his channel, making up less than 0.13% of the total overall content on Unity's YouTube channel.