What if a hippo could fly? LEGO Rebuild the World
LEGO Rebuild the World is a marketing campaign encouraging the idea that children should imagine the world differently and build it however they want. What if a hippo could fly?
“We remain in awe of the creativity, optimism and resilience that children show every day – and how, through play, they can develop the essential life skills not only to imagine, but to create, a brighter future. The Rebuild the World campaign is a celebration of this and provides a showcase for the inspiration that we can all get from coming together and collaborating creatively to overcome challenges," says Julia Goldin, LEGO Chief Product and Marketing Officer.
This video was launched by the LEGO Group in September 2021.
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Rebuild Statistics For All About Bricks
At this time, All About Bricks has 11,292 views for Rebuild spread across 6 videos. Less than an hour worth of Rebuild videos were uploaded to his channel, roughly 5.95% of the content that All About Bricks has uploaded to YouTube.