Yahoo's Constantly Adapting Mobile Strategy

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Yahoo’s business has always been about using the latest tech to capture people’s attention with interesting content. They were many people’s first real home page on the web. Before search and social, you’d go to Yahoo to see links worth checking out. In the interim periods of change in consumer tech, they’ve adapted their product strategies to follow their model, with points of success and failure. In a recent visit to Yahoo’s Sunnyvale headquarters, we got a better look at how the company is adapting the mobile-first world.

Read Full Article: http://techcrunch.com/2015/06/22/how-yahoo-is-fighting-to-stay-relevant-in-the-mobile-first-world/

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Tags:
mobile
strategy.
yahoo