12122018 Gamasutra - First-party Switch games are setting new attach rate records for Nintendo
0#game information “And we’ve never seen 50 percent attach rates to begin with and seeing that across three different games coming up on to our second holiday is completely unheard of.”
In the full interview on Forbes, Fils-Amié also says that Nintendo is “confident” it will hit its goal of selling 20 million Switch systems before the end of the fiscal year in March, largely due to the fact that Nintendo is focused on driving “our business forward through the balance of this holiday season but also the first calendar quarter as well.” “As we sit here today, Legend of Zelda: Breath of the Wild, Mario Kart 8 Deluxe, Super Mario Odyssey, each one did attaching at better than 50 percent, meaning each of these games in the United States across the population of hardware consume one out of every two consumers that bought those games,” said Fils-Amié.