8 Things That Are Wrong with Google Search Today via @searchmastergen
0Reported today on Search Engine Journal
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8 Things That Are Wrong with Google Search Today
Regardless of what you do with your days and nights, you'd be hard-pressed to never have used Google at some point in your life.
Chances are, as we're off and running in the year 2020, you're using the "free" internet database and information machine on a weekly basis – most likely daily – and for good reason.
Google is an information powerhouse, serving up billions of searches a day and many-thousands of searched per second. It is second to none.
Its "hundreds of billions of webpages" that have been crawled and make up its always-expanding Search index are proof of that.
But for all its good, Google still gets plenty wrong every day.
Some problems are worse than others, depending on how often you use Google, how familiar you are with the search engines, and, basically, who you are.
A digital marketer is going to (typically) have a much more extensive understanding of how Google works than a middle-aged security guard, a stay-at-home mom, or even a police officer or a firefighter.
When considering the eight call-outs below, it is mostly considered from an everyday, average Google Search user.
That said, there will certainly be deeper explanations for seemingly basic concepts to show just how wrong Google has gotten it on several critical occasions.
1. Always Testing/Changing
Whether you're an everyday user, sometimes user, or in-the-trenches search marketer, you most likely know Google doesn't sit still.
The world-leading search engine makes hundreds of changes per year to its platform through thousands of updates that included more than 3,200 updates in 2018, a number that has increased each year for decades.
It has confused users, angered SEO professionals, and ultimately transformed the way nearly every human on Earth