Astonish Magazine Launch Party with Designer Phuong My
11Fashion Week is here in New York and the shows have begun all over the city. This event, produced by Marcy Clark of Yellow Sky Agency and held at the Gansevoort Park Avenue, was to celebrate the launch of Astonish Magazine. Astonish Magazine is a publication that showcases emerging artists, photographers, models and designers from around the world. Also featured was a fashion show with designs from world renown designer Phuong My.
I got backstage to talk to Eric Altimore, Celebrity Hairstylist and salon Owner, to discuss the hairstyles he was creating for the show. We captured him and his team creating beautiful sleek looks with a very interesting and unique look that highlighted the designs of Phuong My.
The turnout was incredible! Great space, great atmosphere, great people and an amazing event.
Once again I was on the Red Carpet interviewing attendees, celebrities and the people that helped make this event possible.
Press Release from Marcy Clark of Yellow Sky Agency.
New York, NY. September 2011. Ask publisher Ryan Chua where he got the divine inspiration for ASTONISH Magazine and he will tell you to look no further than your local newsstand. Month after month, newsstands are packed with the same tired fashion editorials and banal commentary -- one indistinguishable from the next. ASTONISH Magazine embodies its name -- it astonishes readers with brave, edgy and original images chosen purely for their visual merit. It is the answer to an industry starved for smart, unique and visually stimulating Fashion & Art content. This category-defying publication is not merely a high-end print magazine, but a multimedia platform for emerging artists to showcase their talent in a global spotlight. Its goal is to inspire, reinvent, and revolutionize the fading publication industry. With stunning imagery, insightful social commentary, and interviews with industry professionals, ASTONISH Magazine delivers a powerful experience to its readers.
The wait will be over come September when ASTONISH Magazine debuts with a truly unique Fashion Show Launch Party. Fashion insiders and celebrities alike will come together to view the newest women's wear collection by Phuong My. A celeb-studded event, guests will include major Fashion Stylists, Editors and Insiders, as well as popular actors, musicians and reality television stars. Guests will enjoy hip cocktails by Sakiri Vodka, delicious wines and fruity Moscatos by Biso Winery, Mediterranean snacks by Bite Size New York and gourmet confections by Luxx Chocolat, all whilst dancing to the tunes of DJ Jay McElfresh.
Designer Phuong My embodies the magazine's essential mission of showcasing the best emerging Fashion Artists of today. Phuong My has already proven her Fashion Credentials and stunned the style cognoscenti in San Francisco, New York City and Asia. She has been featured in top tier Fashion Shows such as the Women's Mafia Spring '11 Mercedes Benz Fashion Week Show, BLACK V in San Francisco, and Tokyo's Fashion Week (featuring Miss Japan and Miss Universe contestants) as the closing designer. Her work has recently been seen in publications such as Italian Vogue, Elle Vietnam, Haute Magazine, Asterisk Magazine, Truxury Magazine and more. As a Stylist and Art Director, she has already been tapped for Elle Vietnam, Harper's Bazaar Vietnam and Vogue Mexico.
While there is no substitute for the tactile experience of the print magazine, Chief Technology Officer Richard McWilliams introduces a revolutionary way to create dialogue with the global fashion community. ASTONISHMagazine.com's ASTONISHWorld offers a unique experience for members to participate in the magazine and connect them with fashion industry leaders in the United States, United Kingdom, France, Germany, Switzerland, Czech Republic, Russia, Japan, China, and Korea. ASTONISHWorld allows fashion students, photographers, designers, stylists, models, makeup artists, hairstylists and bloggers to submit their work and collaborate in creating each issue. The premium experience is exclusive to paid members and will offer more exclusive content similar to IMDb, IMDbPRO.com. ASTONISH Magazine truly embraces the innate qualities of the print and digital forms. As the first print magazine created for the digital age, ASTONISH provides a unique opportunity for advertisers, allowing them to reach influential readers from the print magazine to the global fashion community.
The highly anticipated first print edition hits major US newsstands on September 27, 2011. Join the movement, be a creative leader of the future, and prepare yourself to be astonished when ASTONISH Magazine ushers in the new era of publication in September. Become a part of the ASTONISHWorld movement at www.astonishmagazine.com
Thanks for watching!
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