Behind the Scenes with Game Thinking TV founders Scott & Amy Jo Kim

Channel:
United States Game Thinking TV
Subscribers:
15,600
Published on ● Video Link: https://www.youtube.com/watch?v=Pz616L1D5fc


Duration: 0:00
88 views
4

FREE WEBINAR: JourneyMaker Challenge. Tue Sep 24, Thu Sep 26, Tue Oct 1. http://gamethinking.io/challenge

PRODUCT BREAKTHROUGH BOOTCAMP: Oct 15-17. http://gamethinking.io/bootcamp

To celebrate reaching 10K subscribers, we share stories of the experiences that led us to invent the Game Thinking product design method, and give you a preview of our upcoming Product Breakthrough Bootcamp.

CHAPTERS
:49 How Scott fell in love with Design Thinking...then ran into its limitations
1:53 User research gets dropped on floor
3:42 What's missing from Design Thinking: progression
4:50 Who you talk to matters.
5:49 Help customers make progress
6:29 Core loops drive retention
7:25 The power of low fidelity sketches
9:59 Paramount exec doesn't want to see storyboards
12:56 Prototype your customer journey as a storyboard
16:47 Free webinar: our JourneyMaker Challenge
19:00 Level up your product design skills: our 3-day Bootcamp
21:06 The dark night of the soul in product design
24:02 See you in Gschool!

KEY INSIGHTS
🎯 Design Thinking is great, but limited. Game Thinking fixes that.
🎯 User research is essential for good product design, but often lacking
🎯 A strong core loop is the best way to drive retention
🎯 Low fidelity storyboards are the fastest way to prototype your 30-day customer experience.

🔔 DON’T MISS OUT
Subscribe and hit the notification bell for more startup wisdom from industry leaders like Mike Maples Jr, and Gina Pell.

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📚 ABOUT OUR CHANNEL📚
We deconstruct breakout games & apps to help you innovate smarter and find product/market fit. Hosted by Amy Jo Kim - Game Designer & Startup Coach - prev. Rock Band, The Sims, Covet Fashion Happify, Netflix.

Check out our channel here:

🔔 Don’t forget to subscribe! 🔔

LEARN MORE ABOUT GAME THINKING
Check out our rapid innovation programs for product leaders.👍
https://www.gamethinking.io/programs

Join our free online community 📣 and get in on exclusive free events at
https://gamethinking.io/gschool

Read our Game Thinking book 📘 at
https://gamethinking.io/book/

FIND US AT 👇
https://gamethinking.io/

GET IN TOUCH 👍
support@gamethinking.io

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Game Thinking TV



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