Bitwise CIO on Ether’s ‘Demand Shock’: Why ETH’s Rally Has Staying Power
0Matthew Hougan says ETH treasury firms and spot ether ETFs are driving a $10 billion ETH supply squeeze, pushing ether toward structurally higher prices.
Ether's recent price action may be fueled by more than just sentiment. According to Bitwise Asset Management Chief Investment Officer Matthew Hougan, the world’s second-largest crypto asset is undergoing what he calls a “demand shock,” driven by surging inflows into exchange-traded products and new corporate treasury strategies.
In a thread posted Tuesday on X, Hougan broke down why he believes ether's rally is only getting started. Since mid-May, he estimates that spot ETH exchange-traded products (ETPs) and corporate treasuries have acquired a combined 2.83 million ETH — roughly $10 billion at current prices. That’s 32 times greater than the amount of net new ETH issued during the same period.
“Sometimes, it really is that easy,” Hougan wrote, referencing the role of supply and demand in determining short-term prices. He noted that while bitcoin has benefited from this dynamic for more than a year, ETH only began experiencing the same effect recently.
According to Hougan, spot ether ETPs launched in July 2024, but saw limited traction through the first half of 2025. By May 15, total inflows stood at just $2.5 billion, with ETPs acquiring about 660,000 ETH — closely matching the 543,000 ETH newly minted by the network. During this period, he says, ETH lacked the same support that drove bitcoin higher: “There were no major Ethereum Treasury Companies to speak of.”
That changed in the past two months. Hougan pointed to the emergence of publicly traded treasury holders like BitMine Immersion Technologies (BMNR) and SharpLink Gaming (SBET), which have accumulated hundreds of thousands of ETH while staking for yield. With ETP momentum also accelerating, the combined pressure has created a structural supply imbalance.
Looking ahead, Hougan predicts demand could rise even further. If treasury firms and ETPs purchase $20 billion in ETH over the next 12 months — as he believes they could — that would equate to roughly 5.33 million ETH at today’s prices. By comparison, Etherfeum is projected to issue just 800,000 new ETH over the same timeframe.
“ETH is of course different from BTC,” he acknowledged. “Its price is not set purely by supply and demand, and it doesn’t share BTC’s capped long-term issuance. But right now, that doesn’t matter.”
At the time of writing, ETH is trading at $3,658, down 0.69% in the past 24 hours, according to CoinDesk Data. Over the past seven, 14, and 30 days, it is up 15.8%, 40.1%, and 62.5%, respectively.
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Disclaimer: Parts of this article were generated with the assistance from AI tools and reviewed by our editorial team to ensure accuracy and adherence to our standards. For more information, see CoinDesk's full AI Policy.
Siamak Masnavi is a researcher specializing in blockchain technology, cryptocurrency regulations, and macroeconomic trends shaping the crypto market. He holds a PhD in computer science from the University of London and began his career in software development, including four years in the banking industry in the City of London and Zurich. In April 2018, Siamak transitioned to writing about cryptocurrency news, focusing on journalism until January 2025, when he shifted exclusively to research on the aforementioned topics.
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https://www.coindesk.com/markets/2025/07/23/bitwise-cio-on-ether-s-demand-shock-why-eth-s-rally-has-staying-power
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