Breathtaking: A Look at Pepsi's Inner Machinations

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United States EeveeRBL
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Published on ● Video Link: https://www.youtube.com/watch?v=dKToXr3AolI


Duration: 28:59
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In this video, I look into the world of design as I review the well known Pepsi-Arnell document created to design their 2008-09 logo. Join me as I analyze (almost) every detail, exploring the inspiration, creative process, and the almost manic elements that went into the logo's conception.

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