Brother is deeply committed to India and its evolving print demands

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Brother International (India) Pvt. Ltd., led by MD Mr. Alok Nigam, is doubling down on India’s fast-evolving print market. In this exclusive interview, he shares insights on the launch of Brother’s new Ink Tank Printer Series and how it strengthens the company’s long-term growth strategy.

From the rise of SMBs and hybrid work trends to India’s push for Make in India manufacturing, discover how Brother India plans to stay ahead of the curve through innovation, expansion, and customer-first solutions.

Alok Nigam also talks about Brother’s current market position, competitive advantage, and the challenges ahead—while sending a strong message to channel partners about the journey forward.

Stay tuned till the end to learn why Brother remains deeply committed to India and its growing print demands.


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