BSP292-Information Systems: Tesco’s Digital Transformation
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Description
Individual Coursework
Length: 3,000 word (+/-10%) (excluding references).
Submission (e-version): 14.00 26 May 2019.
Coursework case study: Tesco’s digital transformation.
In your essay you should answer three questions:
1. Explain the need for information systems (IS) and digital transformation at Tesco.
Describe and analyse Tesco’s digital transformation and strategy.
2. Critically evaluate the digital initiatives and the different information systems used to help
the customer engagement and improve the quality of service.
3. Critically evaluate the digital transformation process and strategy at Tesco. Provide
recommendations regarding the strategic role of IS and aspects of digital transformation:
customers, supply-chain, employees, competitive advantage.
You should provide examples and references to the literature throughout to support your
views, and with references to theory as appropriate.
Assessment criteria:
Criteria
Requirement Weighting
Question1 IS strategy explained
Digital transformation strategy explained
Critical discussion on the need for IS and
digital transformation at Tesco
Evaluation of the digital transformation strategy
at Tesco
Use of relevant literature, theories and
evidence to support arguments.
Appropriate examples provided
25%
Question2 Critical discussion and evaluation of the digital initiatives at Tesco
Use of tools and systems at Tesco explained
Use of relevant literature, theories and Evidence to support arguments
Appropriate examples provided
25%
Question3 Analyse and critically evaluate the digital
transformation process and strategy at Tesco
Provide recommendations regarding the
strategic role of IS and aspects of digital
transformation: customers, supply-chain,
employees, competitive advantage
Use of relevant literature, theories and
evidence to support arguments
Appropriate examples provided 40%
Presentation Structure and flow
Clear writing style No typos/spelling mistakes 5%
References Conform to HARVARD style using
www.citethemright.com 5%
Please contact Professor Robert for a sample/customized paper of this or any other assignment.
Email: professorrobertphd@gmail.com