Creating Fans-First Experiences for Nickelodeon's Digital Generation | Syahrizan Mansor

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United States GameDaily Connect
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11,300
Published on ● Video Link: https://www.youtube.com/watch?v=XCDQGg0GmgI


Duration: 16:04
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Delivered at Casual Connect Asia 2017. From TV sets to tablets...interactive, portable, digital entertainment is a part of kids' everyday life to view TV, video content, and play games. Hear examples of how Nickelodeon creates fans first experiences as one of the most globally recognized and widely distributed multimedia entertainment kids and family brand shares how it takes IP properties from the traditional TV screen to the digital world.
To download slides: http://bit.ly/2t2jvvt



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Tags:
Casual Connect
Casual Connect Asia 2017
Syahrizan Mansor
Viacom International Media Networks
Nickolodeon
game industry
kids and family games
Sponge Bob
preschool favorites
live action favorites
Asian Market
IP licensing
localization