Did Memes Save Minions: Rise of Gru?
6,389Despicable Me's newest Minions movie, MINIONS: THE RISE OF GRU, is off to a roaring success at the box office. A TikTok trend of GentleMinions is here, where people all around the world are watching Minions: The Rise of Gru in suits and formal attire. What's going on?!
Minions: The Rise of Gru is the fifth movie in the Despicable Me franchise from Illumination, but the only movie so far that's had an effect like this. With everyone showing up to theaters in suits, much like Gru, the memes are rising. Morbius failed, while Minions: The Rise of Gru succeeds. This is the era of meme culture dominating the box office, and none of us are ready.
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