EA Exec Says Average Gamer Takes “2 Hours” To Understand Basic Mechanics | Opinions

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Published on February 7, 2015 8:18:27 PM ● Video Link: https://www.youtube.com/watch?v=c3InOsBaenA

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Electronic Arts chief creative officer Richard Hilleman caused quite a shock, when he said during the DICE conference that "Our games are actually still too hard to learn,"

Hilleman added "The average player probably spends two hours to learn how to play the most basic game."

"And asking for two hours of somebody's time--most of our customers, between their normal family lives...to find two contiguous hours to concentrate on learning how to play a video game is a big ask".




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