Genuine Fakes: How Phony Things Teach Us About Real Stuff | Lydia Pyne | Talks at Google

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Duration: 53:15
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Lydia Pyne discusses her book "Genuine Fakes - How Phony Things Teach Us About Real Stuff", which investigates 'genuine fakes', including art forgeries and synthetic flavors, and looks at how science and society come together to create them. In a world of "fake news" and "alternative facts", she examines the notion of authenticity and asks whether the distinction between "real" and "fake" is as clear-cut as we might think.

Get the book here: https://goo.gle/33N1gvZ.



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