Google Ads Tutorials: Changing attribution models & understanding reporting

Channel:
United States Google Ads
Subscribers:
742,000
Published on ● Video Link: https://www.youtube.com/watch?v=QLMoenqubnA


Category:
Tutorial
Duration: 5:17
25,743 views
335

Learn how to switch to a non-last-click attribution model and then understand the reporting in order to optimize across your customer's entire conversion path.

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Tags:
attribution model
google ads attribution
attribution reporting
data-driven attribution
data-driven google ads
position-based attribution
time decay attribution
last-click attribution
non-last-click