Holistic marketing and re-engaging old users | Will Meltzer from Moloco

Subscribers:
9,810
Published on ● Video Link: https://www.youtube.com/watch?v=u-F90mscD14



Duration: 0:00
65 views
2


We talked to Will Meltzer from Moloco at Pocket Gamer Connects London 2024.

Our 10th year of delivering deal-making, career-changing conference experiences for the games industry started with record-breaking stats. We welcomed 2,600 attendees from more than 1,300 companies. All were keen to learn and do business in the UK capital. We often say that our events are for the global games industry, and we were delighted to see visitors from 65 countries gathered in London for our flagship event of the year.




Other Videos By PocketGamerbiz


2024-09-29Week in Mobile Games E30 - Ubisoft's woes and Genshin Impact hits $6bn in four years(!)
2024-09-24Turning Metrics Into Mobile Wins with Safia Dawood
2024-09-17Unicorns, Camels, and Hogs: How Smart Ad Monetisation Saves Your App from Getting Eaten Alive
2024-09-10Google Lead Shines A Light On The Top Trends In Gaming Today
2024-09-05Game Design For Engagement & Retention: How to keep your players playing
2024-09-05Game Economy Design: How to ensure player satisfaction and commitment, with Oscar Clark
2024-09-04TapNation’s Secrets to 1 Billion Downloads in Under 5 Years
2024-08-28Kelly Kang’s Secret Sauce To Monetise Your Game Like A Boss
2024-08-28Highlights from the Pocket Gamer Mobile Games Awards 2024
2024-08-15Mobile advertisers are going in blind on Apple | Fernando Pernica from Nefta
2024-08-14Holistic marketing and re-engaging old users | Will Meltzer from Moloco
2024-08-13Taking Snake.io to the next level and building multimedia brands with Kooapps CEO CK Wang
2024-08-06Rise and Play’s Sophie Vo On The Skill You Can’t Overlook When Scaling Your Studio
2024-07-30How AppHarbr Puts A Stop To Bad Ads Before Your Users See Them
2024-07-25Game Monetisation Design: Strategies, Trends, and Best Practices with Oscar Clark
2024-07-16AdQuantum’s Sergey Sukhov On Strengthening Ad Network Bonds for Better Performance
2024-07-09Inside Nostra's Game-Changing Lock Screen Experiences
2024-07-03The importance of webshops in the mobile market | David Stelzer from Xsolla
2024-07-02Tilting Point’s Enric Pedró On Leveraging IP On A Shoestring Budget
2024-06-27Pocket Gamer Connects San Francisco 2024
2024-06-27Finding your way within a black ocean | Mihai Pohontu from Amber