How Can I Publish Content to Both .com & .co.uk Websites? via @rollerblader
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How Can I Publish Content to Both .com & .co.uk Websites?
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This week for "Ask An SEO", we have a question from Nora in London. Nora asks:
"I work for a publishing company that is based in both the US and in the UK, and we have our own sites – .com and .co.uk. We both share content, publishing the same article on both .com and .co.uk. Will this negatively affect SEO due to content duplication? If so, how can we get around this?"
Great question, Nora!
Although it is normally recommended to use the same TLD (top-level domain) because you can build authority for one site instead of having to work on two and there is less work in maintaining only one site, you can absolutely have two TLDs.
The main thing to do is make it very clear that these are both your websites, but both of your websites are created for people in specific countries or regions.
This is much easier to do than it sounds, so don't overthink it or worry.
This question is best answered by providing you with a checklist of items to do and some notes about each.
1. Add Hreflang Tags for Both .com & .co.uk Websites Into Your Header
Hreflang tags specify the language and geolocation for the domain name.
Just make sure to use the right country code as this is one of the most common errors I find with multiple TLDs for country-based sites (also known as ccTLDs).
UK is for Ukraine, while GB is for Great Britain and the UK. Google and some other search engines use country codes, so double-check the IT team has set this properly.
Without knowing your specific situation, your href