How Choosing the Right Formats and Placements Can Supercharge Your Game Revenue | Nadav Ashkenazy

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GameDaily Connect

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11,400

Published on June 21, 2018 7:24:48 AM ● Video Link: https://www.youtube.com/watch?v=js8eRP3xwT8

Duration: 25:21

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Delivered at Casual Connect Europe 2018. This session will take a deep dive into ad monetization implementations, addressing the critical attention gap between ad monetization and IAPs. Nadav will look at which ad formats work best with which game categories, and what placements work best for both user experience and revenue. He will also look at the core KPIs which developers need to be monitoring in order to take their game monetization to the next level. Participants will leave with concrete takeaways on how to improve their ad monetization game, no matter what game they have.

Download slides at: http://bit.ly/2y1wcgT