How Do I DEAL With BURNOUT?

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In this video Evan answers this question: How Do I DEAL With BURNOUT?

Here's the Automated Transcript:
00:00
i run a business that creates album
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artwork for musicians
00:04
and record labels in my third year
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workload very heavy and i'm starting to
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burn out even though i keep
00:10
taking up the price any advice
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instruction that kind of business
00:14
well first you got to figure out what in
00:15
that process do you love
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[Music]
00:18
what do you love in that business so
00:20
you're taking at the price but you're
00:21
burning out because you don't love it
00:22
anymore
00:24
you love some of it so for example maybe
00:26
you love coming up with a concept maybe
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you love
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talking to the artist and and
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brainstorming what it could be and
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figuring out their colors
00:34
yeah coming up with the concept exactly
00:36
but you don't like actually doing the
00:37
work
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you don't actually design it you want to
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sit there for hours in the computer and
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actually
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make the thing right
00:48
yeah exactly so that's what you need to
00:50
hire somebody so your price
00:52
has to be high enough that you can now
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afford to hire somebody part time
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underneath you to do the actual editing
00:59
and creation
01:02
now that may not be a full-time um
01:04
switch for you
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yet because the strategy all you're
01:08
doing is strategy
01:10
then you need to have a a ton of clients
01:14
right you have a lot more clients than
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you probably do right now
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but you can start working towards it and
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you offload what you think is the
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the least exciting work
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and all you really need is the hope like
01:31
if you see that it's getting better
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you hope that it's getting better
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see that there's progress that the thing
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that you like the least like maybe
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you maybe you do all
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still all the client work in terms of
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the customer facing you're talking to
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the customer you're getting them to
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um you're doing project management doing
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client management on all you're doing is
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having them actually do the photoshop
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work
01:53
right that's one step but as long as
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you're showing that
01:56
you have progress so you're increasing
02:00
your prices so that you can afford to
02:01
hire somebody underneath you
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and that there's progress happening
02:04
that's what you need to start attaching
02:05
to and you got to do it asap because
02:07
you still have one foot in this business
02:09
where a lot of entrepreneurs
02:10
fall down is they end up doing it for so
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long that they hate
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every single part of this thing and
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there's no saving it
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um and they're not painting their life
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so while you still kind of like it
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you don't absolutely hate it that's the
02:25
time to strike that's the time to hire
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the person so you can focus on the parts
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that you like the most this is a this is
02:30
a
02:30
story that plays out very consistently
02:33
doesn't that look like zed come on that
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looks like zed a thousand percent that
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looks like zed
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this story plays out man so you gotta
02:40
you gotta do it you gotta hire that
02:42
person now
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and recognize that you don't complete
02:44
your entire business you just hate
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pieces of it and so you gotta get rid of
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those pieces
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it's just not challenging for you
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anymore at the beginning everything was
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challenging everything was
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a new adventure you're learning even
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photoshop was new you're learning new
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things in there that you didn't know
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before
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now it's just kind of repetitious you're
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just doing the same thing over and over
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again
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so you're bored so that's where you need
03:08
to find somebody to do that work
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part time and if you keep raising your
03:11
prices
03:12
awesome but don't think that raising
03:14
prices is enough
03:15
like that's just the start







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