How to bring the player INTO the value chain - James Crabb from Almedia
2We spoke to James Crabb from Almedia at Pocket Gamer Connects London 2025. Check out our other videos to see what the biggest companies in the business are up to...
A sold out 2025 edition made Central London’s The Brewery a busy venue for this week's Pocket Gamer Connects London.
We had over 2,600 registrations from 66 countries across 6 continents. Just over 45% came from the UK, 83% Europe, 12% from North America and 4% Asia (Africa, Australasia and South America also had a look in!)
We welcomed everyone in the wonderful games industry ecosystem, no matter their size or seniority; from students getting started to C-level execs representing multi-billion-dollar businesses.
Around 29% of attendees were C-Level, 68% senior management and over 61% game-makers (indies/devs/pubs) and they were involved on games on all platforms (82% mobile, but also 48% PC/Mac and 40% console, with 27% web-gaming, 22% XR, 14% blockchain, 13% streaming/connected TV).