How to "Make It" in the D&D and RPG Industry
Mike offers some thoughts and shares some experiences on the topic of what it takes to "make it" in the D&D and RPG industry. No magic bullets here but hopefully some useful thoughts on the topic.
Video Contents
00:00:00 Show Start
00:01:03 What does "Making It" Mean to You?
00:04:30 Advice is Bullshit
00:06:28 The Duality of Optimism and Pragmatism
00:09:46 Practical Advice (oops)
00:13:07 Use Lots of Platforms
00:14:38 The Marketing Funnel
00:21:33 The Value of Email Newsletters
00:28:09 Getting Attention - Go Wide
00:28:42 What About Podcasting?
00:32:17 What About Conventions?
00:33:59 Consistency + Visibility. Both Are Important.
00:38:13 40% Find Me Through YouTube
00:43:17 What Products Should One Make?
00:54:37 RPG Writer's Workshop
00:56:22 Where Do You Sell Your Stuff?
01:08:37 Final Thoughts (NOT ADVICE!)
Links
Buy Return of the Lazy Dungeon Master
http://slyflourish.com/returnofthelazydm/
Subscribe to the Sly Flourish Newsletter
https://mailchi.mp/aea22a827290/slyflourishnewsletter
Support Sly Flourish on Patreon
https://www.patreon.com/slyflourish
Show Notes
https://slyflourish.notion.site/How-to-Make-It-in-the-D-D-and-RPG-Industry-02b04e77455a4149bde16479c871b760
John Baldessari and the Three Rules for Artists
https://www.youtube.com/watch?v=eU7V4GyEuXA
Washington Post article about the Twitch streamer
https://www.washingtonpost.com/technology/2021/12/02/twitch-loltyler1-tyler-steinkamp/
Glengarry Glen Ross Put the Coffee Down
https://www.youtube.com/watch?v=bkjfZctGMq8
The Marketing Funnel
https://sproutsocial.com/glossary/marketing-funnel/
Great video on the value of newsletters
https://www.youtube.com/watch?v=jZ5H6DeaKKs
Tubebuddy
https://www.tubebuddy.com
Rob Schwalb's Short Adventures
https://www.drivethrurpg.com/browse/pub/8782/Schwalb-Entertainment/subcategory/23771_29289/Adventures?page=1&sort=4a&affiliate_id=70406
Raging Swan Press
https://www.drivethrurpg.com/browse/pub/3311/Raging-Swan-Press?affiliate_id=70406
Waterdeep City Encounters
https://www.dmsguild.com/product/251816/Waterdeep-City-Encounters?affiliate_id=70406
Dyson's Commercial-Usable Maps
https://dysonlogos.blog/maps/commercial-maps/
Adventure Writers Workshop
https://www.storytellingcollective.com
#dnd #dndpublishing #rpgindustry