How to Market a Game ft. Chris Zukowski and Larry Hyrb
With Steam Next Fest on the horizon, we're bringing industry vets Chris Zukowski and Larry Hyrb to share their experience with you all about the best ways to market your indie game! Join the stream live to ask your own questions and connect with others in the industry!
Have a question for Chris? Check out the Q&A Running on Unity's Discussions pages until Feb 13th: https://unity3d.info/UnityQNAChrisZ
Sign up for Chris' newsletter FULL of information: https://howtomarketagame.com/
Connect with Larry on social media: http://twitter.com/MajorNelson
00:00:00 - Livestream Kickoff
00:05:53 - Welcome Chris Zukowski
00:07:46 - HTMAG Overview
00:13:59 - Preparing for Steam Next Fest
00:20:57 - The Impact of Genre
00:34:25 - Preparing for Steam Next Fest, more
00:40:54 - Optimizing your Steam Page
00:53:21 - Common Marketing Mistakes
01:04:36 - Supplementing your Steam Page (don't)
01:08:05 - Community Q&A + Coupon Code
01:34:11 - Wrapping Up