JavaScript Indexing Delays Are Still an Issue for Google via @TomekRudzki
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JavaScript Indexing Delays Are Still an Issue for Google
With Googlebot running on the most recent version of Chrome and JavaScript content being indexed faster than ever, it's apparent that Google is getting better at indexing JavaScript.
It feels like SEO professionals are finally reaching the happy ending to a long and complicated movie.
Unfortunately, this movie has a twist:
JavaScript indexing delays are still a massive issue.
JavaScript Indexing Delays
It's understood that indexing JavaScript content is delayed in Google, as it only happens when Google has enough resources for it.
But how long are those delays?
Here's what we discovered.
The good news is that we can see that Google indexes JavaScript very quickly now.
As much as 60% of the JavaScript content is indexed within the first 24 hours after indexing HTML.
But there is also bad news.
As much as 32% of the tested pages have unindexed JavaScript content after one month, due to a variety of reasons.
Take a look at our data below:
(100% – number of indexed pages)
How Long Should You Wait for Google to Index Your Javascript Content?
It depends on the website.
Here are a few examples.
It's apparent than Google can quickly index the JavaScript content of the NYPost and Reuters (with a delay of less than 30 minutes, which is really fantastic!).
However, Google struggles with other news websites, such as the DailyStar and NBCNews.
There's no evidence to suggest that Google prioritizes news websites for indexing JavaScript over other types of websites.
Where Did the Data Come From?
In order to check Javascript delays, Onely created TGIF (The Google Indexing Forecast).
The workflow behind it is pretty straightforward.
The methodology is depicted in this flowchart:
Why Should You Care?
Imagine you have a news websi