LifePage Career Talk on Market Research
LifePage Career Talk on Market Research
https://www.lifepage.in/career/20190817-0002/Commerce/Marketing/Career-in-Market-Research/english
Full Talk: https://lifepage.app.link/20190817-0002
Trailer: https://youtu.be/UxbfaXFGGNA
What is Market Research?
Manjula Garg: "Market Research is identifying how the market is performing in day-to-day life. It involves gathering data about people or companies from a market and then analyzing it to better understand what that group of people needs. The results of market research, which are usually summarized in a report, are then used to help business owners make more informed decisions about the company's strategies, operations, and potential customer base."
How I got into Market Research?
Manjula Garg: "I completed my schooling from Pine Hall School, Dehradun. Post that, I did my graduation in Economics Honours from Bharati College, Delhi University. After completing my graduation, I embarked on my Career in Market Research by joining Kantar in 2016."
Manjula Garg's LifePage: https://www.lifepage.in/page/manjulagarg
(Market Research, Manjula Garg, Kantar, Research Manager, Data Reading, Marketing, Competition)