Managing Your VIPs | Christina Dunbar
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Delivered at LiveOps Connect at Casual Connect USA 2017. Free-to-play games make a disproportionate amount of revenue from a relatively small number of players. Catering to the needs of these "whales" can have an outsized impact on the performance of your game. Learn from Christina Dunbar's previous experience in the casino industry on how to form special relationships with these players, and the opportunities and pitfalls that await.
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Casual Connect USA 2017
gaming
Christina Dunbar
Scopely
casino