Monetize those Non-paying Users! Best Practices in Ad Monetization VIDEO
In-app purchases is a great way of monetizing that tiny percentage of players that is actually willing to open their wallet for your game. Still, over 95 percent of your players will never spend a dime. In this informative and interactive panel, you will gain the tools and know-how to generate revenue from ALL your players. Display ads, interstitials, offer walls, rewards-based videos--understand what would work best for your game. Hear real success stories from industry veterans and learn the dos and don'ts of ad monetization in this money-making panel.
Delivered at Casual Connect Europe, February 2013.
Other Videos By GameDaily Connect 2013-03-01 Postmortem: Critical Missions:SWAT - From a Hobby Project to a Viral Success | Veli-Pekka PIIRAINEN 2013-03-01 The Pros and Cons of Working With Existing IP as an Indie Developer | Ilja GOOSSENS 2013-03-01 Postmortem: Cowbeam Postmortem: Indie & Casual Go Together Like Aliens & Cows | Van DE MORTEL & BINK 2013-03-01 Postmortem: Do It Yourself | Shinji KIM 2013-02-26 Postmortem: HUEBRIX | Shailesh PRABHU 2013-02-26 5 Steps Towards Incremental Innovation in Social Games | Aki JARVINEN 2013-02-25 Casual, Social & Mobile Games and the Audio that Makes Them Successful | Nick THOMAS 2013-02-22 Hype vs Real Deal | VAN DE CASTEL, ALM, SEYLER, SMITH, NIXON 2013-02-22 Successful Premium Casual Games | Jessica SACHS 2013-02-22 Funding the Dream with Kickstarter | Jasper SMITH 2013-02-15 Monetize those Non-paying Users! Best Practices in Ad Monetization 2013-02-15 Real Money Gambling Features Applied to Non-Casino Video Games | Bryan BENNETT 2013-02-14 Online Games: The Past and the Future through the Eyes of Aeria Games| Dr. Pascal ZUTA 2013-02-14 Emerging Strategies to User Acquisition 2013-02-14 Augmented Reality: How to Use within Games, Games Promotion and Couponing | Thomas Balduff 2013-02-14 Opportunities in Free to Play: How Big Fish is Expanding into Free to Play Gaming on Mobile and PC 2013-02-14 The Top Three: 3 Workshops on Online Payments 2013-02-14 Game Development Funding | GOLDBERG, GUNDAY, TAYLOR, WAGNER, BERNSTEIN 2013-02-13 Publishing. Publishing! Publishing? | Brett SEYLER 2013-02-13 Gaming Insiders: A Chat with Rob Winkler, CEO of 5th Planet Games 2013-02-13 Online Games: The Past and the Future through the Eyes of Bigpoint | Heiko HUBERTZ
Tags: Damon MARSHALL
SupersonicAds
Daniel SIEGMUND
GAN
Oliver CLAMP
Millennial Media
D. Patrick PETTAY
InMobi
Gilad ROTEM
InGaming
Casual Connect
Casual Connect Europe 2013