Off the Charts: Campaigns and Attribution for Android Applications using Google Analytics

Channel:
United States Google for Developers
Subscribers:
2,510,000
Published on ● Video Link: https://www.youtube.com/watch?v=deDrnymsdH8


Duration: 29:44
1,093 views
11

Join Andrew Wales as he discusses how to get the most out of attribution and campaign measurement on Android using Google Mobile App Analytics. Links/TOC below.

00:26 Introduction
1:59 Campaigns & Universal Analytics
6:23 Google Play Campaign Measurement (How It Works)
8:41 Implementation
12:58 Testing
17:10 Common Issues
21:44 Resources

Campaign Measurement Developer Guide: http://goo.gl/PbviV
Google Play URL Builder: http://goo.gl/KjchM
Testing Guide: http://goo.gl/mZ15w



Other Videos By Google for Developers


2013-06-25Maps Shortcuts: Driving Geometry Overlays with D3.js
2013-06-25Developing on a Chromebook with Codenvy
2013-06-24Google Compute Engine - Ten Minute Test Drive: Set Up your own Web Server
2013-06-24Chrome Mobile: StackOverflow Office Hours
2013-06-21GDL Italia - Google Cloud Platform in the real world
2013-06-21GDL Italia - Google Prediction API, machines that learn
2013-06-20Cloud Platform, la computación en la nube desde Compute Engine
2013-06-20All about Chrome Academy
2013-06-20Chrome Apps Office Hours: Behind Reditr
2013-06-20Apps Script Crash Course: Import/Export Apps Script Code
2013-06-20Off the Charts: Campaigns and Attribution for Android Applications using Google Analytics
2013-06-20Chrome Mobile: WebRTC
2013-06-20GDL Italia - Google Cloud Storage overview
2013-06-20GDL Italia - Google Compute Engine overview
2013-06-19YouTube API, la energía del desarrollo e innovación
2013-06-19The Independent Web & IndieWebCamp
2013-06-19Google Developers Live: An Introduction
2013-06-19Escaping the Password Trap
2013-06-19GDL Italia - Mobile Gaming and Apps Monetization
2013-06-19GDL Italia - Google Cloud Endpoints overview
2013-06-19GDL Italia - Google Cloud Endpoints Code-on


Tags:
mobile
analytics
api
gdl
Mountain View