President”s Choice Dave Nichol Beer Tasting

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Published on ● Video Link: https://www.youtube.com/watch?v=Kt-SGHaAx6g



Duration: 0:31
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Move over President's Choice...Dave's Beer is Here!

David Alexander Nichol was a Canadian businessman and product marketing expert. As head of product development and eventually President of Loblaws Supermarkets, Nichol introduced the President's Choice store branded lines of products in the 1970s that propelled Loblaws from a struggling supermarket chain to an industry leader. For a time, as a pitchman for Loblaws, he became a recognizable Canadian business personality, largely due to his being featured in thirty-second commercials, and thirty-minute infomercials during the mid-1990s.

#PC
#DaveNichol
#Beer
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