Scummy DLC Practices Part 2: Game Shop Added Post Release
Well this has been a rather new occurance and mostly an Activision limited one. It is not new that review copies of games are shipped without microtransactions, but it is pretty new to be able to avoid ESRB rating and bad public reviews by delaying your store release.
Crash Team Racing is getting microtransactions: https://www.gamesradar.com/crash-team-racing-nitro-fueled-is-getting-microtransactions-in-another-post-launch-update/
Call of Duty Black Ops 4 had the same done to it: https://www.eurogamer.net/articles/2018-11-01-call-of-duty-black-ops-4-now-has-microtransactions-and-theyre-not-going-down-well
ESRB article on microtransactions and lootboxes for parents: https://www.esrb.org/blog/what-parents-need-to-know-about-loot-boxes-and-other-in-game-purchases/
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